XT5 Advanced structure creates excellent crash safety

XT5 Advanced structure creates excellent crash safety

The Insurance Institute for Highway Safety (IIHS) today announced that the 2017 Cadillac XT5 crossover has earned a rating of 2016 Top Safety Pick+ (TSP+) when equipped with optional front crash prevention. A rating of TSP+ is the highest rating a vehicle can earn from the IIHS.

To qualify for a TSP+ rating, a vehicle must earn good ratings in the five crashworthiness tests — small overlap front, moderate overlap front, side, roof strength and head restraints — and an advanced or superior rating for front crash prevention. Read more on the crash test results from the IIHS here.

“Passenger safety was one of our top priorities when we engineered the XT5,” said Paul Spadafora, XT5 chief engineer. “We equipped the XT5 with Cadillac’s full set of driver awareness and driver assistance systems to aid collision avoidance. Just as importantly, we designed an advanced structure that is both stiffer and lighter, for excellent crashworthiness. This included a revised front structure that specifically targets the challenging offset barrier scenario.”

Cadillac Escala Concept Unveiled

Cadillac Escala Concept Unveiled

The Escala Concept debuts in California tonight, introducing the next evolution of Cadillac design and previewing the craftsmanship and technology being developed for many future models. Following a series of private previews, Escala will be displayed this weekend at the annual Pebble Beach Concours d’Elegance. The Escala Concept previews the design and technical ideas driving the next phase of Cadillac’s ongoing expansion.

“Escala is a concept with two clear objectives,” said Johan de Nysschen, president of Global Cadillac. “First, Escala is a statement of intent for the next iteration of the Cadillac design language, and also technical concepts in development for future Cadillac models. Secondly, Escala builds Cadillac’s aspirational character, signaling the brand’s return to the pinnacle of premium.”

Cadillac has released a new slate of models bristling with expressive design and exhilarating performance, driver’s cars taking Cadillac into a new chapter of its storied 114-year history. “Escala is a concept car, but one based upon the unrelenting rise of our product substance,” de Nysschen said. “Depending on the development of market segment for large luxury sedans, Escala is a potential addition to our existing product plan.”

Cadillac Global Sales Increase Sharply in July

Cadillac Global Sales Increase Sharply in July

In July Cadillac sold 24,769 new vehicles globally, an increase of 20.9 percent. The sharp increase was driven by the brand’s newest models, the CT6 prestige sedan and XT5 luxury crossover, as well as the ATS product line supported by continued strong growth in China.

Sales in China soared 89.7 percent in July. Cadillac is experiencing sustained growth in China, the world’s largest market, with sales up 23.9 percent so far in 2016. Cadillac registered July growth in the U.S. and Canada as well, led by the new 2017 XT5.

The new XT5 sold 8,130 units in July, the most since its launch this past spring. Sales of Cadillac’s sporty ATS sedan and coupe models grew 32 percent globally in July. Benefitting from an acceleration in its production rate, the Escalade’s sales increased again in July, with sales up 4.3 percent overall in 2016.

In the U.S., the brand experienced volume growth while continuing to earn a premium position in the marketplace. Cadillac average transaction prices topped $53,000 per unit (according to J.D. Power Information Network), the highest among full-line luxury brands.

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